Agency Graphic Photography

18 Jewelry Photography Tips for Expensive-Looking Photos

Choose the Right Camera for Jewelry Photoshoot


Choosing the right camera for jewelry photography is vital to ensure that you capture the details and textures of the jewelry accurately. Here are some factors to consider when choosing a camera for jewelry photography:

Sensor Size: A larger sensor size can capture more details and produce better image quality. Consider a camera with a full-frame or APS-C sensor.

Resolution: Higher-resolution cameras produce images with more detail, which is important for jewelry photography. Consider a camera with at least 24 megapixels.

Manual Control: Manual control over settings such as aperture, shutter speed, and ISO is important for achieving the right exposure and depth of field. Consider a camera with manual control features.

Image Stabilization: Image stabilization can help to reduce camera shake and produce sharper images. Consider a camera with in-body or lens-based stabilization.

Ultimately, the best camera for jewelry photography will depend on your specific needs, budget and preferences. Do your research, read reviews, and consider trying out different cameras to find the best one.

Macro lens for macro results

Macro Lens

With a macro lens, you can capture the intricate details and textures of the jewellery, such as the cut of a gemstone or the surface of a metal band. This level of detail is important for showcasing the quality and craftsmanship of the jewellery, which is particularly important in product photography for e-commerce websites, catalogues, and promotional materials.

There are many excellent macro lenses available for jewellery photography, and the best one for you will depend on your specific needs, camera system, and budget. However, some popular options that are often recommended for jewellery photography include the following:

Canon EF 100mm f/2.8L Macro IS USM Lens: This lens is highly regarded for its sharpness, fast focusing, and image stabilization. It is compatible with Canon EOS cameras.

Nikon AF-S VR Micro-Nikkor 105mm f/2.8G IF-ED Lens: This lens is known for its sharpness, color accuracy, and vibration reduction. It is compatible with Nikon F-mount cameras.

Sony FE 90mm f/2.8 Macro G OSS Lens: This lens is designed for Sony full-frame mirrorless cameras and is known for its sharpness, fast focusing, and image stabilization.

Tamron SP 90mm f/2.8 Di Macro 1:1 VC USD Lens: This lens offers excellent value for its price, with good sharpness, image stabilization, and fast autofocus. It is available in mounts for Canon, Nikon, and Sony cameras.

Why Use a Tripod for Jewelry Photography


Using a tripod is highly recommended for jewellery photography for several reasons.

Stability: A tripod provides a stable platform for your camera, which helps prevent camera shake and results in sharper images. When photographing small, detailed objects like jewellery, any camera movement can result in blurry or out-of-focus images.

Consistency: Using a tripod ensures that your camera remains in the same position for every shot, resulting in more consistent images. This is especially important when shooting a series of images for a product catalogue or website, where you want all images to have a similar look and feel.

Precision: When shooting with a macro lens, the slightest movement can significantly shift focus. Using a tripod lets, you make precise adjustments to your camera’s position without worrying about introducing unwanted camera shake.

Flexibility: When using a tripod, you have more flexibility to adjust your camera’s settings, composition, and lighting without having to worry about holding the camera steady. This allows you to experiment with different angles and lighting setups and take the time to get the shot just right.

Why Use a white background

White Background

Using a white background in jewellery photography is a popular choice for several reasons:

It Creates a clean, minimalist look: A white background provides a simple, clean, and uncluttered look that focuses on the jewellery. This is especially important when you want to showcase the jewellery details, such as shape, texture, and colour.

It highlights the colours and details: A white background creates a neutral, high-contrast environment that allows the colours and details of the jewellery to stand out. This makes it easier for the viewer to appreciate the fine details of the jewellery, which is especially important for product photography.

It Provides versatility: A white background is versatile and can be used in a variety of settings, from e-commerce websites to catalogues, social media, and other promotional materials. It also allows you to easily add other design elements, such as text or graphics, without interfering with the overall look of the image.

It Makes editing and retouching easier: A white background provides a simple and uniform canvas that makes it easier to edit and retouch images in post-production. It also makes cutting out the jewellery from the background easier, which can be useful if you use the images in different contexts or add other backgrounds.

Which Settings Should You Use for Jewelry Photography?

Settings Jewelry Photography

Use a small aperture: A small aperture (e.g. f/8 to f/16) will help keep everything focused, which is important when shooting jewelry.

Use a low ISO: A low ISO setting (e.g. ISO 100) will help to reduce noise and produce sharp, clean images.

Use diffused lighting: Diffused lighting helps to soften the light and reduce harsh shadows, which can be especially helpful when shooting reflective surfaces like jewelry.

Choose the Right Color Mode (SRGB vs CMYK)

For jewelry photography, it’s generally best to use the SRGB color mode because it’s optimized for displaying images on computer screens, where most people will view online jewelry stores.

IT CMYK (Cyan, Magenta, Yellow, Black) color mode is typically used for printing purposes, such as creating physical catalogs or brochures, where the color accuracy is essential.

SRGB has a wider color gamut than CMYK, meaning it can display more colors and is better suited for online use.

However, it’s also essential to ensure that your monitor is calibrated correctly so the colors you see on the screen are accurate. Calibration ensures that the colors displayed on the monitor match the colors in the image file, so you can be confident that your jewelry photos will look their best.

Watch Out for Inaccurate Lighting or White Balance

Inaccurate lighting and white balance can significantly impact the quality of jewellery photography. Here are a few things to keep in mind:

Lighting: The lighting for jewellery photography should be even and diffuse to avoid harsh shadows and reflections.

A light tent or softbox can help to create a uniform light source that wraps around the jewellery and highlights its details without creating any hotspots or glare. Avoid direct or overhead lighting as it can cast harsh shadows and make the jewellery look flat.

Why is Focus with Precision Important?


Focus with precision is crucial in jewellery photography because it allows the viewer to appreciate the details and intricacies of the jewellery piece. Jewellery often has small and delicate features, such as gemstones, engravings, and filigree, that require precision and clarity to be fully appreciated.

To achieve precise focus in jewellery photography, a photographer may use a macro lens that can capture the details of small objects or use focus stacking techniques that combine multiple images taken at different focus points to create a final image that is fully in focus.

Position your lighting

Natural Light

What is the Perfect Lighting For jewellery Photography?

Perfect Lighting for Jewelry Photography

The perfect lighting for jewelry photography depends on several factors, including the type of jewelry, the intended use of the photos, and the effect you want to achieve. However, here are some general tips for achieving optimal lighting for jewelry photography.

Choose the right color temperature: The color temperature of your lighting can affect the way your jewelry appears in your photos. Generally, daylight (around 5500K) or slightly cooler temperatures work well for jewelry photography.

Use multiple light sources: Using multiple light sources can help you eliminate shadows and create a more even illumination of your jewelry.

Avoid direct light: Direct light can create harsh reflections on shiny surfaces. Instead, use angled light to create a more natural-looking illumination.

Some Important Tips To Improve jewellery Photography

Use props to add context: Props can help you tell a story and add context to your jewelry photography. For example, you could include a tray, a velvet box, or other items that complement the jewelry.

Show the jewelry in use: Showing the jewelry in use, such as on a model or display, can help customers visualize how the piece will look.

Set up your table

Prepare your jewelry


Clean Your Jewelry before the photoshoot

Cleaning jewellery before a photoshoot is essential for ensuring that it looks its best, displays its true beauty, and is professionally presented. Cleaning jewellery before a photoshoot is important for several reasons:

Appearance: Dust, dirt, and oils from the skin can build up on jewellery over time, causing it to appear dull and worn. Cleaning the jewellery before a photo shoot can restore its shine and brilliance, making it more visually appealing in the photos.

Clarity: If the jewellery has gemstones, dirt and debris can accumulate around the setting and affect the clarity and color of the stones. Cleaning the jewellery can remove any buildup and enhance the beauty of the gemstones.

Reflections on the Jewellery photography

Jewellery is often made with reflective materials such as metals and gemstones. Dirty jewellery can reflect poorly, giving a murky or hazy appearance. Cleaning the jewellery before a photo shoot can improve the reflection and shine, making the jewellery more eye-catching in the photos.

Don’t forget about post-processing

Post Processing

Post-processing plays a critical role in enhancing the quality and appeal of jewellery photography, making it a vital aspect of the production process. Post-processing is important in jewellery photography for several reasons Correcting imperfections, Enhancing details, colour correction & achieving consistency. At Loupe Media House, we provide high-end professional jewelry retouching. Claim your free Trial for 3 images.

How do you photograph jewelry without shadows?

Photographing jewelry without shadows can be challenging, but a few techniques can help minimize or eliminate them.

Use Soft Lighting: Soft lighting can help reduce harsh shadows. This can be achieved using a lightbox or softbox, which diffuses the light and creates a more even illumination.

Use Multiple Light Sources: By using multiple light sources, you can reduce the contrast between the highlights and shadows, which will help to eliminate or reduce the appearance of shadows.

light source

Use Reflectors: Reflectors can help bounce light back onto the jewelry item, reducing the appearance of shadows. Reflectors can be made of a white foam board or aluminium foil.

Adjust the Camera Angle: Adjusting the camera angle can help reduce the shadows’ appearance. By shooting from above, you can reduce the amount of shadow on the jewelry.

camera angle

Post-Processing: Finally, post-processing can remove or reduce shadows in the final image. This can be done using software such as Adobe Photoshop or outsourcing to a professional retouching company.

Keep Your Setup Simple

A simple setup allows the jewellery to take center stage, with minimal distractions in the background or foreground. This draws the viewer’s attention to the piece, which is the primary focus of the photograph.

A simple setup is often more time and cost-effective than a complex one. It can be created using inexpensive props, natural lighting, or a simple lighting setup. This is especially important for small businesses or independent jewellery designers who may not have the resources for an elaborate setup.

Why use props to position the jewelry


Props can help to add context and interest to your jewellery photography. For example, you could use flowers, leaves, or other objects to create a theme or tell a story.

How do you sparkle jewelry in pictures?

sparkle jewelry

There are several techniques you can use to make jewelry sparkle in pictures:

  1. Use a clean, well-lit background: Choose a simple background, such as a plain white or black backdrop. This will allow the jewelry to stand out and catch the light.

  2. Use natural light: Natural light is the best way to capture the sparkle and shine of jewelry. Try taking pictures near a window or outside on a sunny day.

Why Consider Depth of Field In Jewelry photography

Depth of field is a crucial consideration in jewelry photography because it affects the sharpness and clarity of the image. Depth of field refers to the area of the image in focus, and the camera’s aperture setting controls it. This technique draws attention to the details and textures of the jewelry, while minimizing distractions in the background.

A shallow depth of field can also be used to create a sense of depth and dimension in the image. By blurring the background, the jewelry can appear to pop out of the image, creating a three-dimensional effect.

However, it’s important to note that achieving a shallow depth of field can be challenging in jewelry photography, as the depth of the jewelry itself can be quite small. Therefore, achieving the desired effect may require a macro lens and careful manipulation of the aperture, shutter speed, and ISO settings.

Why Retouch Your Images

image retouching

Jewelry retouching is an essential step in creating high-quality product images that accurately represent the beauty and details of the jewelry, and ultimately help increase sales and engagement.Jewelry retouching is important for several reasons.

jewelry retouching

Enhancing the visual appeal: Jewelry is often intricate and has many small details that can be difficult to capture in a photograph. Jewelry retouching can help enhance the piece’s visual appeal by correcting imperfections and highlighting details that may be difficult to see in a photograph.

jewelry visual appeal

Color accuracy: Jewelry can come in various colors and finishes, and accurately representing these in photographs is essential. Jewelry retouching can help adjust the color and tone of the piece to ensure that it is represented accurately in the picture.

color accuracy

Removing imperfections: Even the most beautiful pieces of jewelry may have minor imperfections such as scratches or dust. Jewelry retouching can help remove these imperfections, ensuring the jewelry appears flawless in the photograph.


Consistency: Jewelry retouching can help ensure that all pieces in a collection have a consistent look and feel. This is particularly important for e-commerce websites or catalogues where customers may want to see multiple pieces.

Marketing and sales: High-quality product images can help increase sales and improve customer engagement. By presenting the jewelry in the best possible light, jewelry retouching can help increase customer interest and lead to more sales.

marketing jewelry

Here at Loupe Media House, we take pride in our Jewelry Retouching services because our seasoned editors use state-of-the-art technologies to produce studio-quality high-quality images that help you flaunt the stunning designs of your precious pieces. Please email us at or visit for any Jewelry image retouching enquiries.

What is the best lighting for jewelry photography?

Choosing the best lighting for jewelry photography is essential to capturing the detail and beauty of the jewelry. Here are a few lighting options to consider. Natural Light, Softbox, Light Tent, Ring light & Led Panel. Ultimately, the best lighting option for jewelry photography will depend on the type of jewelry you photograph and the effect you want to achieve. Experiment with different lighting options to find the best one for you.

Take photos from different angles

jewelry photo angle

Taking photos of jewelry from different angles is important for providing a more comprehensive view of the product, showcasing its features and dimensions, and increasing customer engagement and satisfaction.

To provide a better sense of scale: Jewelry can come in various sizes, and it’s important to provide a sense of scale in product photographs. Taking photos from different angles can help show the size and dimensions of the jewelry, making it easier for customers to imagine what it would look like when worn.

To increase engagement: Taking photos from different angles can help keep potential customers engaged by providing various views of the jewelry. This can help draw their attention to the product and increase the likelihood of a sale.

increase engagement

To improve online shopping experience: E-commerce websites often use product images as the main selling point. Taking photos from different angles can help provide a more comprehensive view of the jewelry. This can help customers make more informed purchasing decisions and reduce the likelihood of returns or dissatisfied customers.

Online Jewelry Shopping

Eliminate Hard Shadows in the Photoshoot for jewelry

Eliminating hard shadows is essential in jewelry photography as it can detract from the natural beauty of the jewelry and create a distracting image.In summary, eliminating hard shadows is essential in jewelry photography to create a visually appealing image that showcases the natural beauty of the jewelry.

By using soft lighting, fill light, adjusting the light angles, light diffusion, post-processing, and light tent; you can create a visually stunning image that highlights the intricate details and textures of the jewelry.

Start taking beautiful jewelry photos today.

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